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Morgan Carpenter

Why choose a digital CRO for your study?


In the current digital age, every field is beginning to move more and more services online, and clinical trials are no exception. A digital CRO offers decentralized, virtual clinical trials that are more accessible, easier to manage, and more cost-efficient than traditional brick-and-mortar studies. At Citruslabs, our digital CRO services can assist you in every step of the process: from writing study protocols to organizing study results into marketable health claims.


How do patients benefit from a virtual model?

Virtual clinical trials lower the barrier to entry for patients to participate in clinical trials. They allow clinical researchers to personalize study efforts, as well as make trials more accessible for people who are not able or willing to travel to a traditional centralized site.


This approach is particularly beneficial to those afflicted by serious illness or disability and those with limited travel options due to financial constraints or caregiving duties. By bringing the trial to them, patients are more in control of their participation and can often become involved in important research they wouldn’t otherwise have access to.


Additionally, in cases where mobile medical professionals are sent to patients’ homes in order to collect samples or perform physical exams, patients are able to set their own schedules and avoid major routine disruptions that may be difficult with caregiving responsibilities, full-time jobs, or health issues.


How do brands benefit from a virtual model?

Digital CROs offer an incredibly valuable option for researchers to access a wider patient pool than their local recruitment area. This means your brand’s research can reach anyone who may benefit from participation, even if they reside outside of your home state or country. This also enables you to reach smaller towns and cities where clinical research sites would be difficult to set up.


The virtual model also drastically reduces costs by limiting overhead expenses, optimizing study design, and speeding up enrollment timelines. A digital CRO spends less on research sites, extraneous staffing, and storage. In turn, a digital CRO can save your brand money by offering its services at a lower cost.


Digital trial models may also offer increased data quality, given that mobile reporting and wearable devices can transfer information in real time instead of being reported manually.


Want to create your own clinical trial?

Citruslabs provides a simple and affordable way to prove that your products actually work. At Citruslabs, we design a clinical trial that is right for you and your budget, so that you can start sharing research-backed product claims without spending a fortune. We offer the cohesive planning and management required to conduct successful clinical trials, from start to finish. Ready to get started? Let's talk! You can contact us here.


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