The Citruslabs blog covers all things clinical trial patient recruitment and retention as well as exciting news and developments in the medical research industry. Browse our recent posts or search for a topic you're interested in to learn more.
Clinical trials are no longer just for pharmaceuticals. Today, health, wellness, and CPG brands rely on clinical research to validate product performance, support marketing claims, and build consumer trust. As research methods evolve, brands are increasingly choosing between centralized clinical trials, decentralized clinical trials, or a mix of both. Understanding the difference matters because the trial model you choose affects cost, timelines, participant diversity, and th
When conducting clinical trials, especially in the health and wellness space, it's vital to understand the concept of an "adverse event." These occurrences play a crucial role in trial evaluations, regulatory compliance, and the overall credibility of your brand. Whether you're testing a new skincare product, dietary supplement, or pet health solution, understanding adverse events can help you navigate clinical trials successfully. What Is an Adverse Event in Clinical Trials?
You’ve poured months, maybe years, into developing a product you believe in, whether it’s a glow-boosting serum, a gut health supplement, or a mobility chew for senior dogs. Now comes the hard part: proving it works. In a crowded market full of unverified claims, one of the most powerful ways to stand out is through clinical evidence. That’s where the parallel group study comes in, a trusted research design that gives brands the data they need to validate product claims and w
