Morgan CarpenterOct 11, 20234 min readHow Ethical Sourcing and Fair Trade Impacts Consumer Buying DecisionsConscious consumerism is on the rise, with ethical sourcing and fair trade practices emerging as critical factors that influence buying...
Morgan CarpenterSep 25, 20233 min readGreenwashing: What Brands Need to KnowConsumers increasingly value sustainability and eco-friendly brand practices. In response to this, some companies have resorted to making...
Morgan CarpenterMay 12, 20233 min readHow Virtual Clinical Trials Improve SustainabilityIn recent years, the skincare industry has experienced a surge in interest and demand from consumers. However, with this growth comes...
Morgan CarpenterMar 20, 20233 min readSustainability in Skincare: The Role of Clinical ResearchThe skincare industry has grown rapidly over the past decade, with more and more people becoming aware of the importance of caring for...
Morgan CarpenterDec 5, 20223 min readConsiderations in Sustainable Packaging for Cosmetic BrandsConsumers are increasingly prioritizing sustainability and practicality in cosmetics, and this extends to the packaging brands use....
Morgan CarpenterOct 19, 20222 min readEnvironmental Sustainability in the Beauty IndustryIn recent years, environmental sustainability has come to the forefront of media attention, with efforts extending to the cosmetics...