Best Practices for Skincare Clinical Trials and Perception Studies
Learn about best practices for conducting a clinical trial or a consumer perception study for your skincare brand.
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Clinical trials and Research Blog
The Citruslabs blog covers all things clinical trial patient recruitment and retention as well as exciting news and developments in the medical research industry. Browse our recent posts or search for a topic you're interested in to learn more.
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Morgan Carpenter
Oct 13, 20234 min read
Consumer Preferences in Skincare Marketing
As a skincare brand, the language you use to market your products is critical to forming sustainable customer relationships, selling...
Morgan Carpenter
Aug 11, 20233 min read
The Secrets to Timeless Product Claims
While marketing trends come and go, some product claims stand the test of time over the years. These product claims continue to captivate...
Morgan Carpenter
Jul 17, 20233 min read
How Small Skincare Brands Can Gain Traction Online
As the skincare industry expands, small brands face a constant challenge in gaining recognition and standing out. Despite more prominent...
Morgan Carpenter
Jul 12, 20233 min read
Tech Trends Reshaping Skincare and Cosmetics
The world of skincare and cosmetics is always evolving, and technology is playing a big role in shaping its future. Exciting tech trends...
Morgan Carpenter
Jul 3, 20234 min read
How Skincare Brands can Market Mindfully
In today's world, where appearance is overly scrutinized especially online, skincare brands have a unique opportunity to promote mental...
Morgan Carpenter
Jun 28, 20233 min read
The Rising Trend of Men's Personal Health and Self-Care
Nowadays, taking care of ourselves is emphasized as essential, regardless of gender. Over the past few years, men's personal health and...
Morgan Carpenter
Jun 23, 20232 min read
The Beauty Revolution: Embracing Biotech in Products and Marketing
Recently, the world of beauty has undergone a remarkable transformation, fueled by groundbreaking advancements in biotechnology. Beauty...
Morgan Carpenter
Jun 9, 20233 min read
Latest Trends and Innovations in Skincare Packaging
As consumer expectations evolve and new technologies emerge, skincare brands are continually exploring innovative packaging solutions...
Morgan Carpenter
May 24, 20233 min read
Skincare Brands' Guide to Marketing Product Claims Online
In today's competitive skincare industry, consumers increasingly demand transparency and proof of efficacy from the brands they choose....
Morgan Carpenter
May 17, 20233 min read
Why Skincare Brands need Clinical Evidence
Successful skincare brands understand the importance of making claims about the effectiveness of their products. However, making product...
Morgan Carpenter
May 10, 20233 min read
How Contract Research Organizations Can Help Skincare Brands with Regulatory Compliance
As the skincare industry grows and evolves, regulatory compliance has become a crucial concern for brands looking to launch new products....
Morgan Carpenter
Apr 19, 20233 min read
How Skincare Brands Can Embody Clean Beauty
Clean beauty is more than just a trend; it's a movement that is gaining momentum in the skincare industry. Consumers are increasingly...
Morgan Carpenter
Mar 29, 20233 min read
Skincare Brands' guide to Consumer Perception Studies
Skincare is a multi-billion dollar industry that is constantly evolving. With new ingredients, technologies, and trends emerging,...
Morgan Carpenter
Mar 13, 20233 min read
4 Tips for Using Product Claims in Skincare Marketing
Consumers rely on product claims to make informed decisions about the skincare products they buy, which is why effective marketing of...
Morgan Carpenter
Mar 6, 20233 min read
The Importance of Skincare Product Claims
As a skincare brand, pursuing clinical studies beyond what is strictly required to get your product to the market can feel unnecessary....
Morgan Carpenter
Feb 20, 20233 min read
Skincare Brands’ guide to Content About Aging Skin
Creating Empowering Content about Skin Aging Skin aging is a natural change in the complexion that happens over time, but may be...
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