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Clinical trials and Research Blog
The Citruslabs blog covers all things clinical trial patient recruitment and retention as well as exciting news and developments in the medical research industry. Browse our recent posts or search for a topic you're interested in to learn more.
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Ben Brockman
1 day ago2 min read
The Role of Regulatory Agencies in Combating False Advertising
Today’s consumer brands are in constant competition to capture consumer attention. Unfortunately, some take shortcuts by resorting to...
Ben Brockman
Nov 29, 20244 min read
Strategies for Preventing False Advertising
False advertising doesn’t just lead to lawsuits—it erodes trust, damages reputations, and alienates customers. In a competitive...
Ben Brockman
Nov 1, 20245 min read
The Role of Social Media in False Advertising
All of the large social media platforms like Instagram, TikTok, and Facebook have become powerful advertising tools. With billions of...
Ben Brockman
Oct 23, 20245 min read
How to Implement Ethical Practices in Marketing
Consumers are becoming more aware and discerning of the messages and tactics companies use to promote their products and services. As a...
Ben Brockman
Oct 4, 20245 min read
The Economic Impact of False Advertising
False advertising scandals can rock industries and wipe out the reputation of even well-known brands. Take, for example, a prominent case...
Ben Brockman
Sep 23, 20244 min read
How to Rebuild Brand Trust After False Advertising
For any company, brand trust is crucial for long-term success. However, when a brand is caught in a false advertising scandal, the...
Ben Brockman
Sep 9, 20244 min read
Common False Advertising Claims in Health Products
When it comes to health products, from supplements to skincare, companies are under constant pressure to stand out. However, when...
Ben Brockman
Aug 30, 20244 min read
Unmasking Deception: How False Advertising Affects Consumer Trust
In today's competitive marketplace, consumer trust is a crucial asset for any brand. However, this trust can be easily shattered by false...
Ben Brockman
Aug 20, 20244 min read
The Impact of False Advertising on Brand Reputation
In today's world, brands are constantly in a race to grab your attention! With the power of digital marketing at their fingertips,...
Ben Brockman
Aug 7, 20243 min read
Protect Your Brand: Why Compliant Ads with Claims are Important
In today’s competitive marketplace, companies are constantly striving to differentiate their products. Many brands rely on persuasive...
Ben Brockman
Jul 30, 20243 min read
What is Puffery? Understanding Exaggerated Claims in Advertising
In the world of advertising, bold and eye-catching claims are commonplace. However, there's a fine line between truthful marketing and...
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