Morgan CarpenterJan 9, 20233 min readCosmetic and Skincare Product Claims Made EasyHow do you create a product claim? A beauty brand can make product claims by providing evidence to support the claims it makes about its...
Morgan CarpenterMar 21, 20222 min readWhy create Health Claims for your products?If you’re debating starting a clinical trial for your brand but aren’t sure if it’s worth the investment -- it’s helpful to understand...
Morgan CarpenterFeb 21, 20222 min readWhat are Structure/Function Claims?Nutritional claims often involve something known as Structure/Function Claims. Today we’ll take a deep dive into what these are, and why...
Morgan CarpenterJan 31, 20222 min readRed Clover supplement Health ClaimsRed clover is a legume that’s grown increasingly popular as an ingredient in supplements. Some of the health claims surrounding red...
Morgan CarpenterJan 28, 20222 min readCase Study: Pai Skincare ClaimsClinical trials are the best way to invest in your brand and give your customers the information they actually care about (read more...
Morgan CarpenterJan 24, 20222 min readTrending: Natural Deodorant clinical trialsThe push towards more natural and sustainable products has come to the forefront of our attention, and deodorants are following the same...
Morgan CarpenterJan 21, 20222 min readPet Product Health Claims Broken DownEarlier this week we overviewed the realities of clinical trials for pet products. These trials are how various pet products gather the...
Morgan CarpenterJan 14, 20222 min readFish Oil Supplement Health ClaimsFish oil has gained prominence for its cardiovascular benefits, as well as its ability to improve symptoms of anxiety. Essential fatty...
Morgan CarpenterNov 29, 20212 min readDemystifying Health Claims in OTC ProductsHealth claims on Over the Counter (OTC) medications and supplements can be confusing and make it harder to get exactly what you need when...