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Clinical trials and Research Blog
The Citruslabs blog covers all things clinical trial patient recruitment and retention as well as exciting news and developments in the medical research industry. Browse our recent posts or search for a topic you're interested in to learn more.
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Why Peer Reviewed Studies Matter in the Wellness Industry
In the world of wellness products, peer reviewed studies are the gold standard of credibility. These studies have undergone rigorous...
Ben Brockman
12 minutes ago3 min read
Why Medical Device Trials Matter for Consumer Health
Medical devices, from skincare tools and wearable fitness monitors to diagnostic home kits, are becoming increasingly common in the...
Ben Brockman
3 days ago3 min read
Understanding Observational Studies in Wellness Research
When it comes to product validation in the wellness industry, whether it's a new collagen supplement, a plant-based skincare serum, or...
Ben Brockman
Apr 73 min read
What Are In Vitro Trials? A Guide for Wellness Brands
In the world of product development, especially for supplements, cosmetics, skincare, and superfoods, scientific validation plays a...
Ben Brockman
Apr 43 min read
Skincare Product Development: From Concept to Clinical Validation
Gone are the days when a beautiful label and a few buzzwords could win over skincare enthusiasts. Today’s consumers want more: they’re...
Ben Brockman
Apr 13 min read
How to Avoid Greenwashing and Build Real Credibility
Imagine this: you're browsing a shelf of wellness products, drawn to earthy packaging, calming green tones, and promises of being...
Ben Brockman
Mar 283 min read
How Ethical Sourcing Boosts Consumer Trust
In today’s values-driven marketplace, ethical sourcing has evolved from a buzzword into a non-negotiable for brands - especially those in...
Ben Brockman
Mar 263 min read
Why Sustainable Products Need Clinical Proof
Sustainable products are reshaping industries - from skincare and supplements to superfoods and pet health. But in a space crowded with...
Ben Brockman
Mar 252 min read
Why Peer Reviewed Journals Matter in the World of Clinical Trials
In an era where wellness trends flood our feeds and every product seems “clinically proven,” consumers are no longer impressed by empty...
Ben Brockman
Mar 213 min read
Skincare Formulation 101: Creating Effective and Safe Products
Skincare formulation is both an art and a science, requiring a deep understanding of ingredients, their interactions, and their effects...
Ben Brockman
Mar 183 min read
How Shopper Marketing Strategies Influence Buying Decisions
Imagine this: you walk into a store, and before you even reach the checkout, you’ve added two extra items to your cart. Was it the...
Ben Brockman
Mar 143 min read
Effective Supplement Formulation for Creating High-Quality Products
The supplement industry is booming, with consumers increasingly turning to vitamins, minerals, and herbal blends to support their health....
Ben Brockman
Mar 133 min read
Effective Retail Marketing Strategies to Boost Sales
Retail marketing is the backbone of any successful brick-and-mortar or eCommerce business. With evolving consumer behaviors and...
Ben Brockman
Mar 113 min read
Understanding Supplement Ingredients: A Guide for Brands and Manufacturers
For supplement brands and manufacturers, the choice of supplement ingredients is a critical factor in product development, market...
Ben Brockman
Mar 73 min read
CPG Content Marketing: Strategies to Build Brand Loyalty and Drive Sales
Imagine walking into a store and being drawn to a brand - not just because of its packaging, but because you know its story, trust its...
Ben Brockman
Mar 63 min read
The Science Behind Cosmetic Formulation
Cosmetic formulation is the art and science of developing beauty and skincare products that are safe, effective, and appealing to...
Ben Brockman
Mar 43 min read
Supplement Packaging: How to Design for Success
When it comes to selling supplements, supplement packaging plays a crucial role in attracting consumers, building brand trust, and...
Ben Brockman
Feb 283 min read
What Are Clinical Operations?
Behind every successful clinical trial is a well-organized system ensuring everything runs smoothly from planning to data collection....
Ben Brockman
Feb 263 min read
The Role of a Principal Investigator in Clinical Trials
In the world of clinical trials, especially within industries like supplements, skincare, cosmetics, superfoods, and pet health, the...
Ben Brockman
Feb 253 min read
Why Diversity in Clinical Trials is Important
In recent years, the call for diversity in clinical trials has grown louder, and for good reason. Clinical trials aren’t just a...
Ben Brockman
Feb 213 min read
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